business success blog
24 Jul, Wednesday
° C

Learning how to use Google Keyword Tool for SEO can feel like a daunting task.

Many entrepreneurs and advertisers discover themselves overpowered, not certain where to begin or how to manage the multifaceted nature of watchword examination.

This is what separates those who struggle with search engine visibility from the SEO-savvy professionals. But if you don’t know how to use Google Keyword Tool effectively, reaching that top spot on search results might seem unattainable.

The truth is, without mastering this tool, your website’s SEO potential may remain untapped. It’s time we change that!

Table of Contents:

Unveiling Google Keyword Planner

Welcome to the world of SEO, where keywords reign supreme.

The tool at the heart of it all? Google’s Keyword Planner.

This powerful keyword research tool is a game-changer for digital marketers everywhere.


Because it offers invaluable insights into monthly search volume for specific keywords.

If you’re running paid search campaigns, this information can be critical in determining cost implications and potential ROI.

A Free Tool with Big Benefits

No need to break your budget here – Google’s keyword planner is free.

An unbeatable price tag coupled with its robust functionality makes it one of the most common keyword research tools used by professionals today.

Diving Deeper Into Its Capabilities:

  • Gauge consumer interest: Discover how many times certain keywords are searched each month.
  • Spy on competition: See what other businesses are bidding on these terms.
  • Create effective ad copy: Understand which phrases resonate best with users based on historical data.
Finding Your Winning Keywords:
  1. Pick relevant topics related to your business or industry.
  2. Type them into Google’s Keyword Planner
  3. Browse through diverse keyword ideas generated by this smart platform

Intrigued yet?

We’ve just begun. Up next – why should you choose Google’s Keyword Planner as part of your SEO strategy? Stay tuned.

Why Choose Google Keyword Planner for SEO?

The world of search engine marketing is vast, and the tools are plenty.

Yet, when it comes to keyword research goals, one tool stands out – Google’s Keyword Planner.

This isn’t just another common keyword research tool; this is a powerhouse in disguise.

You see, what makes Google’s Keyword Planner so unique is its ability to provide diverse keyword ideas based on your input.

Exploring the Functions of Keyword Planner

Dive into its features and you’ll find that it offers much more than meets the eye.

The planner helps discover new keywords related to your business or industry.

It reveals how many times these keywords are searched each month.

This handy function gives estimates about future monthly searches for any given list of keywords.

It provides bid suggestions for paid search campaigns based on competition levels.

All these functions work together seamlessly helping you leverage Google Keyword Planner effectively.

So why choose Google’s Keyword Planner?

Because with all those insights right at your fingertips- You can plan better SEO strategies.

You get an edge over competitors by targeting high-performing yet less competitive terms.

And ultimately? Boosting visibility online becomes easier than ever before.

How to Set Up and Use Google Keyword Planner

Ready to jump into the SEO arena?

You’ve made a great choice in deciding to leverage Google’s Keyword Planner tool.

Laying the Groundwork: Setting up Your Google Account

The first step is simple.

Create your free Google account.

This keyword research tool has several tasks for users like us.

We can discover new keywords related to our products or services, get search volume and forecasts for our chosen keywords, or even see what keywords are trending.

Diving Deeper Into Keywords Research With Google’s Keyword Planner Tool

  1. Finding New Keywords:
  2. To find fresh ideas for your SEO strategy, simply enter words that describe what you offer. The planner will then generate diverse keyword ideas.
  3. Gauging Search Volume & Forecasts:
  4. If you already have some potential terms in mind but want insights on their performance projections – this feature comes handy. It shows monthly search volumes estimates helping guide decisions around which ones might be worth targeting.
  5. Trending Topics:
  6. Apart from discovering new phrases relevant to business offerings; it also allows checking trends within specific periods – invaluable data when planning content calendars.

Taking advantage of these functions, let’s see why digital marketers have come to rely on this platform as one of their most useful keyword research tools.

You’ll soon realize why so many digital marketers swear by this platform as one of their most common keyword research tools.

Next up? Let’s delve deeper into optimizing your findings with the help of Google Keyword Planner. Buckle up.

Optimizing Your Keywords with Google Keyword Planner

If you’re seeking to make your website more visible, then it’s time to get acquainted with Google’s keyword planner tool.

Understanding Competition Levels and Relevance

The first step in optimizing keywords is understanding competition levels and relevance.

Many websites are competing for the same keyword, making it difficult to gain a top spot on SERPs.

Competition Level: This refers to how many websites are also using a particular keyword. A high competition level means that many sites are vying for the same term, making it harder for yours to rank highly.

Relevance: This pertains to how well a keyword matches the content on your page or post. If there’s a strong correlation between them, Google will deem your content as relevant – boosting its chances of ranking higher in SERPs.

Leveraging Monthly Search Volume Data

Beyond just looking at competition levels and relevance though,

You need leverage data about monthly search volumes provided by Google’s Keyword Planner Tool.

A key aspect here involves analyzing trends over time: if certain keywords consistently attract substantial traffic month after month – those might be worth targeting.

Finding High-Performing Keywords With The Help Of Google Keyword Planner

To find high-performing keywords using this handy tool,

Alternatives to Google’s Keyword Planner Tool

Let’s change topics for a bit.

While Google’s keyword planner tool is an effective SEO resource, it isn’t the only game in town.

The Power of Semrush and Ahrefs

You see, there are other powerful tools out there like Semrush and Ahrefs.

Semrush provides comprehensive data on keywords’ search volume while offering insights into your competitors’ strategies.

  • Ahrefs excels at backlink analysis but also offers impressive keyword research capabilities.

Finding Search Queries with AnswerThePublic

Beyond these paid options though lies another gem: AnswertThePublic..

  • This free online resource helps you find possible search queries related to any topic or keyword.

Leveraging MonsterInsights for Tracking Organic Traffic

AnswerThePublic not just serves as an alternative, but when combined with the WordPress plugin – MonsterInsights, tracking organic traffic becomes easier than ever before.

Now that we’ve explored alternatives to Google’s Keyword Planner tool and how they can complement each other in achieving our SEO goals…it’s time to put this knowledge into action.
Let me guide you through improving your rankings using these potent resources effectively.

Improving Your Rankings with Effective Use of Keywords

The art and science of SEO is all about using the right keywords.

Having grasped how to use Google’s keyword planner effectively, along with its alternatives like Semrush, it’s time for action.

Making Keyword Research Work For You

Your first step towards success in improving your rankings involves a deep understanding of your audience.

This will help you select relevant keywords that resonate with their needs and interests.

Leveraging The Power Of Long-Tail Keywords

Incorporating long-tail keywords into your strategy can give you an edge over competitors.

Neil Patel, a renowned digital marketing expert, emphasizes this point as well.

Tackling High Competition With Low Volume Words

A smart way to improve visibility on search engines is by targeting low volume words which have less competition but are highly specific to what you offer.

Diversifying Your Keyword Strategy

Relying solely on high-volume terms isn’t always beneficial; diversification helps ensure stability even when trends shift.

Focusing On Relevance Over Popularity

Last but not least, relevance should take precedence over popularity while selecting key phrases for optimization purposes.

Keep monitoring performance regularly so adjustments can be made if necessary.

FAQs in Relation to How to Use Google Keyword tool for Seo

How do I use Google keywords for SEO?

You can use Google Keywords for SEO by researching relevant, high-volume search terms and incorporating them into your website’s content, metadata, and alt tags.

How do I use Google keyword Planner 2023?

To utilize the Keyword Planner in 2023, you’ll need to create a free Google Ads account. Once logged in, select ‘Keyword Planner’ from the tools menu and follow prompts to discover or refine keywords.

How to use Google keyword Planner without creating an ad 2023?

In order to access Keyword Planner without creating an ad campaign in 2023+, navigate through the setup process until reaching the “Your first campaign” page. Then exit out of this page – you should still have full access to all tools including Keyword planner.

What is google keyword planner tool for SEO?

The Google Keyword Planner tool is an online resource that helps SEOs and digital marketers research keywords, estimate search volumes, and understand how specific keywords perform over time to optimize their content for better ranking in search engine results.


If you’re ready to take action with these newfound strategies, our transformative coaching program will guide you through every step as we delve deeper into using Google Keyword Tool effectively for SEO. Whether you’re an entrepreneur looking to boost their startup’s online presence or a small business owner aiming at higher rankings – we’ve got solutions tailored just right! Together let’s turn those insights into actions today!

A digital marketing pioneer with the passion of new technology. Coding websites and creating innovative products is my daily grind. Created an SEO Tool for agencies and small business owners. Writing new content about businesses, entrepreneurs, digital marketing and blockchain is what I love to do! Build and write for the future.

You don't have permission to register